01
Ads aren’t paying off
Money goes out, few leads come in — and it’s unclear whether the problem is the ads, the website or the offer.
M01 · Why
An outside view that saves you money
Business owners rarely get to assess their marketing objectively. Contractors send reports full of clicks and reach, the website seems fine, the ads seem to be running — and yet leads aren’t growing. It’s unclear where customers are being lost: in the ads, on the website, in the offer or in how the sales team handles inquiries.
A consultation answers that question. We look at the whole chain — from how people search for you to what happens after an inquiry — and show you where the bottleneck is. It’s often not where people look: for example, the ads work fine, but the form on the website doesn’t send inquiries, or nobody tracks them.
Consultations are led by a project lead who has run a business of their own, so the conversation is about money: what a customer costs, what pays off faster and what budget is realistic. No upselling of services you don’t need.
M02 · When you need it
Why clients come to us
02
Launching a new line of business
You need to know where to start promoting it and how much to budget.
03
Choosing a contractor
You need an independent view: what you’re being offered and whether it’s worth the money.
M03 · What we review
What the consultation covers
Website and conversion
Why visitors don’t become customers: structure, offer, forms, speed, mobile version.
Traffic channels
SEO, ads, AI search, social media: what already works and where to invest first.
Analytics
Whether lead tracking is set up and whether you can measure channel performance at all.
Competitors
How the leaders in your niche market themselves and where you have a chance to get ahead.
Offer
Whether it’s clear from the first screen what you sell, to whom and why people should choose you.
Contractors
We go through your current reports and agency proposals: what you’re paying for and what you can expect.
M04 · How it works
How the consultation works
Request
You briefly describe the task and send us your website and analytics access, if you have it.
→ estimate in hoursResearch
We review your website, ads, analytics and competitors before the call.
→ a prepared reviewCall
We show our findings, answer questions and discuss options.
→ shared understandingPlan
We send a written plan with priorities and a budget.
→ what to do next
M05 · Prices
Pricing
We work by the hour. We estimate the scope in advance, after the first conversation — no surprises on the invoice.
Consultation
€50 / hour
A review of your situation and a written plan.
- Review of your website and data
- Call to walk through findings
- Prioritized plan
- Channels and budget
deliverable: action plan
Book a sessionSetup
Most popular€50 / hour
Analytics, goals and reports, done for you.
- GA4 and Google Tag Manager
- Goals: forms, calls, messengers
- Cookie banner and Consent Mode
- Link to Google Ads and Search Console
- Lead dashboard
deliverable: data you can trust
Discuss your taskM06 · Team
Who leads your project
Oleg Visan
Project Lead
17+years in digital marketing
Every project is led by Oleg Visan, Project Lead at emarketing. He is responsible for the strategy, the website structure and the result. He works with a distributed team of specialists: design, development, copywriting, analytics.
Before marketing, Oleg ran his own business, so he looks at a website the way an owner does: how many leads it brings in and what each one costs.
- SEO and GEO
- Websites built for search
- Analytics and leads
- Hands-on business experience
- RU · RO · EN
M07 · FAQ
Questions about consulting
How does the consultation work?
First we study your materials and data, then we hold a call to walk through our findings, and afterward we send you a written plan.
Do I have to hire you for the work afterward?
No. You can implement the plan in-house or with another contractor.
Can I book a one-time consultation?
Yes, that’s our main format. For ongoing support, there’s a monthly option.
How much does it cost?
€50 / hour. We estimate how many hours it will take upfront, after a short description of the task.
Is the consultation online or in person?
Usually online — it’s easier to share screens and data that way.
M08 · Related services
After a consultation, you usually need
→
SEO/GEO audit
A prioritized report: what’s holding your site back and what to fix first.
Learn more →→
Web analytics
GA4 and goals: how many leads each channel brings and what each one costs.
Learn more →M09 · Consultation
Tell us about your project —
we’ll get back with a quote
We reply within one business day. No pushy calls — we understand your needs first, then make a proposal.